إكسب: أول منصة لرياضات الفانتازيا لعشاق كرة القدم في مصر
مشاركة على مواقع التواصل
المصريون يحبون كرة القدم، فهي أكثر رياضة لها شعبية في مصر ولها جمهور ضخم. مجتمع الشركات الناشئة المصري في نمو مستمر، وشركة "إكسب" الناشئة من الشركات التي تصدرت العناوين الرئيسية مؤخراً. إكسب هي منصة الكترونية لعشاق كرة القدم تتيح لهم الفرصة للمشاركة لعمل توقعات لمكسب وخسارة فرق كرة القدم وكسب جوائز من خلال التطبيق.
تأسست الشركة في عام 2017 ولدى المنصة 80,000 مستخدم قاموا بأكثر من 6.5 مليون توقع على المنصة وقد حصلوا على تمويل من 6 أرقام مؤخرا من مسرعة أعمال 500 Startups.
تحدث فريق إبداع مصر مع المدير التنفيذي لشركة إكسب، على محمود، ليروي لنا كيف توصل إلى فكرة المنصة والتحديات التي يواجهها وخططهم المستقبلية.
كيف جاءتك الفكرة؟
في خلال سنين دراستي الجامعية في كندا ومن خلال رحلاتي إلى أمريكا شاهدت نمو رياضات الفانتازيا وتأثيرها على مجتمع الرياضة وخاصة قدرتها على جذب انتباه وتفاعل الجمهور الكروي.
من هم المؤسسين الشركاء وكيف اجتمعتوا؟ كيف بنيت الفريق؟
لدى أحمد عمران، مؤسس شريك ومديراً لتقنية المعلومات، أكثر من 8 سنوات من الخبرة في تطوير البرمجيات من خلال مشاريع متنوعة في مصر والولايات المتحدة. درست الاقتصاد في جامعة Dalhousie في كندا، ثم حصلت على شهادة ريادة الأعمال من كلية هارفارد للأعمال عبر الإنترنت. كما كنت مستشارًا تسويقيًا للعديد من الشركات في مصر في عدد من المجالات.
ما هي التحديات التي واجهتها؟
يتمثل التحدي الأكبر الذي يواجهنا حتى الآن في إيجاد بوابة دفع قابلة للتطبيق تجارياً تعمل بشكل جيد مع نموذج أعمالنا. لا تمكّن شركات التكنولوجيا المالية الحالية في مصر منصات الألعاب من الترويج والاعتماد على النقد وهذا لا يؤهلنا للتوسع.
ما هي خططك المستقبلية؟
سنعقد شراكات مع 5 من أفضل أندية كرة القدم الأوروبية، تابعونا!
ما هي النصيحة التي توجهها لرواد الأعمال الواعدين لبدء أفكارهم؟
تحدث مع عملائك أو العملاء المحتملين كل يوم.
ما هي توقعاتك لمجال الرياضة الالكترونية في مصر؟
أعتقد أن فرق كرة القدم سيبدأون بإستخدام التكنولوجيا من خلال التعاقد مع الشركات الناشئة الكروية. مثل ما يحدث في الولايات المتحدة وإسبانيا، ستبدأ الفرق في محاولة الاستفادة من الفرص الهائلة للدخل المتوفرة في المجال التكنولوجي. يمكن لللاعبين أيضًا الاستفادة من الشراكة مع الشركات الناشئة لكرة القدم من خلال أدوات إشراك المشجعين مثل التي سنطرحها هذا العام.
ما هو أكبر إنجاز لإكسب؟
لقد صممنا منصة تعاملت مع أكثر من 6 ملايين مباراة وقمنا بجمع استثمارات أولية وتصدرت قمة متجر Google Play باستخدام فريق من شخصين فقط. نحن فخورون جدًا بقدرتنا على مواصلة عملياتنا بثبات.
ما هي النصيحة التي توجهها لرواد الأعمال الواعدين لجذب الاستثمارات؟
نصيحتي للشركات الناشئة الباحثة عن أول استثمار لهم هو أن يحتفظوا بالإصرار. معظم الناس سيقولون لا، اعرفوا السبب وتخطوا الأمر. نصيحة مهمة أخرى هي أن تسلطوا الضوء على أرقامكم المهمة. يستمع المستثمرون الى عروض تقديم يومياً، فتأكدوا أن تسلطوا الضوء على أهم المقاييس لديكم لأن الارقام عادة تكون أعلى من الكلمات.
Eksab: Egyptians love football. It’s one of the most popular sports in Egypt and has a huge Egyptian fan base. With the egyptian startup ecosystem growing each day, one has been making headlines lately. Eksab is a Daily Fantasy Sports (DFS) platform that allows football fans to join competitions, predict real-world football matches and challenge their friends and win prizes through a mobile application. It was founded in 2017. The platform currently has 80,000 users who have placed over 6.5 million predictions on the platform and have recently secured a six-figure investment from 500 startups. EgyptInnovate’s team interviewed Aly Mahmoud, the Co-founder and CEO of Eksab to know more about the startup, the challenges they faced and what plans they have for the future. How did you come up with the idea? During my college years in Canada and throughout my travels in the US, I witnessed the growth of fantasy sports and its impact on the sports ecosystem, specifically their ability to drive engagement from sports fans. After doing some research, I found out that there were over 1.2 billion football fans in the Middle-East and Africa, most of whom would be online by 2021- with no prominent DFS platform. There was a clear opportunity. I talked to 10 Fantasy Football users based in Egypt and asked if they’d use my app if I built it, they all agreed. That was a good enough reason to start. How did you gather your team and what are their backgrounds? My co-founder & CTO Ahmed Omran has over 8 years of software development experience having developed projects in Egypt and the U.S. I studied Economics at Dalhousie University in Canada and then I got a certificate of entrepreneurship from Harvard Business School Online. I was a marketing consultant for several firms in Egypt across a number of industries. What challenges did you face throughout the journey? Our biggest challenge to-date has been finding a commercially-viable payment gateway that works well with our business model. The current fintech players don’t enable gaming platforms to foster and have to rely on cash and that isn’t very scalable. What are your future plans? We’re going to be partnering with 5 of the top european football clubs, stay tuned! What do advise other entrepreneurs to start their ideas? Talk to your users (or potential users) every single day. What are you expectations for the football-tech industry in Egypt? I think you’ll start to see football teams take a more tech-driven approach by partnering with football startups. Just like in the U.K. and Spain, teams will start attempting to capitalize on the massive revenue-generating opportunities that are available in the tech space. Players could also benefit by partnering with football startups through fan engagement tools like the ones Eksab will be rolling out later this year. What do you consider the startup’s greatest achievement so far? We’ve built a platform that has processed over 6 million games, raised a seed investment, and made it to the top of the Google Play Store, using only a 2 person team. We’re very proud of how lean we’ve been able to keep our operations. How did you attract investors and what advice would you give to startups about attracting investments? My advice to startups looking to raise their first round is to develop persistence. Most people will say no. Try to find out why and then move on. Another important advice is to highlight your key numbers. Investors hear dozens of pitches every week, make sure you shine a light on your top metrics. Numbers are usually louder than words.
Short Bio:
Eksab: Egyptians love football. It’s one of the most popular sports in Egypt and has a huge Egyptian fan base. With the egyptian startup ecosystem growing each day, one has been making headlines lately. Eksab is a Daily Fantasy Sports (DFS) platform that allows football fans to join competitions, predict real-world football matches and challenge their friends and win prizes through a mobile application. It was founded in 2017. The platform currently has 80,000 users who have placed over 6.5 million predictions on the platform and have recently secured a six-figure investment from 500 startups. EgyptInnovate’s team interviewed Aly Mahmoud, the Co-founder and CEO of Eksab to know more about the startup, the challenges they faced and what plans they have for the future. How did you come up with the idea? During my college years in Canada and throughout my travels in the US, I witnessed the growth of fantasy sports and its impact on the sports ecosystem, specifically their ability to drive engagement from sports fans. After doing some research, I found out that there were over 1.2 billion football fans in the Middle-East and Africa, most of whom would be online by 2021- with no prominent DFS platform. There was a clear opportunity. I talked to 10 Fantasy Football users based in Egypt and asked if they’d use my app if I built it, they all agreed. That was a good enough reason to start. How did you gather your team and what are their backgrounds? My co-founder & CTO Ahmed Omran has over 8 years of software development experience having developed projects in Egypt and the U.S. I studied Economics at Dalhousie University in Canada and then I got a certificate of entrepreneurship from Harvard Business School Online. I was a marketing consultant for several firms in Egypt across a number of industries. What challenges did you face throughout the journey? Our biggest challenge to-date has been finding a commercially-viable payment gateway that works well with our business model. The current fintech players don’t enable gaming platforms to foster and have to rely on cash and that isn’t very scalable. What are your future plans? We’re going to be partnering with 5 of the top european football clubs, stay tuned! What do advise other entrepreneurs to start their ideas? Talk to your users (or potential users) every single day. What are you expectations for the football-tech industry in Egypt? I think you’ll start to see football teams take a more tech-driven approach by partnering with football startups. Just like in the U.K. and Spain, teams will start attempting to capitalize on the massive revenue-generating opportunities that are available in the tech space. Players could also benefit by partnering with football startups through fan engagement tools like the ones Eksab will be rolling out later this year. What do you consider the startup’s greatest achievement so far? We’ve built a platform that has processed over 6 million games, raised a seed investment, and made it to the top of the Google Play Store, using only a 2 person team. We’re very proud of how lean we’ve been able to keep our operations. How did you attract investors and what advice would you give to startups about attracting investments? My advice to startups looking to raise their first round is to develop persistence. Most people will say no. Try to find out why and then move on. Another important advice is to highlight your key numbers. Investors hear dozens of pitches every week, make sure you shine a light on your top metrics. Numbers are usually louder than words.
Success Factors:
Eksab: Egyptians love football. It’s one of the most popular sports in Egypt and has a huge Egyptian fan base. With the egyptian startup ecosystem growing each day, one has been making headlines lately. Eksab is a Daily Fantasy Sports (DFS) platform that allows football fans to join competitions, predict real-world football matches and challenge their friends and win prizes through a mobile application. It was founded in 2017. The platform currently has 80,000 users who have placed over 6.5 million predictions on the platform and have recently secured a six-figure investment from 500 startups. EgyptInnovate’s team interviewed Aly Mahmoud, the Co-founder and CEO of Eksab to know more about the startup, the challenges they faced and what plans they have for the future. How did you come up with the idea? During my college years in Canada and throughout my travels in the US, I witnessed the growth of fantasy sports and its impact on the sports ecosystem, specifically their ability to drive engagement from sports fans. After doing some research, I found out that there were over 1.2 billion football fans in the Middle-East and Africa, most of whom would be online by 2021- with no prominent DFS platform. There was a clear opportunity. I talked to 10 Fantasy Football users based in Egypt and asked if they’d use my app if I built it, they all agreed. That was a good enough reason to start. How did you gather your team and what are their backgrounds? My co-founder & CTO Ahmed Omran has over 8 years of software development experience having developed projects in Egypt and the U.S. I studied Economics at Dalhousie University in Canada and then I got a certificate of entrepreneurship from Harvard Business School Online. I was a marketing consultant for several firms in Egypt across a number of industries. What challenges did you face throughout the journey? Our biggest challenge to-date has been finding a commercially-viable payment gateway that works well with our business model. The current fintech players don’t enable gaming platforms to foster and have to rely on cash and that isn’t very scalable. What are your future plans? We’re going to be partnering with 5 of the top european football clubs, stay tuned! What do advise other entrepreneurs to start their ideas? Talk to your users (or potential users) every single day. What are you expectations for the football-tech industry in Egypt? I think you’ll start to see football teams take a more tech-driven approach by partnering with football startups. Just like in the U.K. and Spain, teams will start attempting to capitalize on the massive revenue-generating opportunities that are available in the tech space. Players could also benefit by partnering with football startups through fan engagement tools like the ones Eksab will be rolling out later this year. What do you consider the startup’s greatest achievement so far? We’ve built a platform that has processed over 6 million games, raised a seed investment, and made it to the top of the Google Play Store, using only a 2 person team. We’re very proud of how lean we’ve been able to keep our operations. How did you attract investors and what advice would you give to startups about attracting investments? My advice to startups looking to raise their first round is to develop persistence. Most people will say no. Try to find out why and then move on. Another important advice is to highlight your key numbers. Investors hear dozens of pitches every week, make sure you shine a light on your top metrics. Numbers are usually louder than words.
Comments:
Eksab: Egyptians love football. It’s one of the most popular sports in Egypt and has a huge Egyptian fan base. With the egyptian startup ecosystem growing each day, one has been making headlines lately. Eksab is a Daily Fantasy Sports (DFS) platform that allows football fans to join competitions, predict real-world football matches and challenge their friends and win prizes through a mobile application. It was founded in 2017. The platform currently has 80,000 users who have placed over 6.5 million predictions on the platform and have recently secured a six-figure investment from 500 startups. EgyptInnovate’s team interviewed Aly Mahmoud, the Co-founder and CEO of Eksab to know more about the startup, the challenges they faced and what plans they have for the future. How did you come up with the idea? During my college years in Canada and throughout my travels in the US, I witnessed the growth of fantasy sports and its impact on the sports ecosystem, specifically their ability to drive engagement from sports fans. After doing some research, I found out that there were over 1.2 billion football fans in the Middle-East and Africa, most of whom would be online by 2021- with no prominent DFS platform. There was a clear opportunity. I talked to 10 Fantasy Football users based in Egypt and asked if they’d use my app if I built it, they all agreed. That was a good enough reason to start. How did you gather your team and what are their backgrounds? My co-founder & CTO Ahmed Omran has over 8 years of software development experience having developed projects in Egypt and the U.S. I studied Economics at Dalhousie University in Canada and then I got a certificate of entrepreneurship from Harvard Business School Online. I was a marketing consultant for several firms in Egypt across a number of industries. What challenges did you face throughout the journey? Our biggest challenge to-date has been finding a commercially-viable payment gateway that works well with our business model. The current fintech players don’t enable gaming platforms to foster and have to rely on cash and that isn’t very scalable. What are your future plans? We’re going to be partnering with 5 of the top european football clubs, stay tuned! What do advise other entrepreneurs to start their ideas? Talk to your users (or potential users) every single day. What are you expectations for the football-tech industry in Egypt? I think you’ll start to see football teams take a more tech-driven approach by partnering with football startups. Just like in the U.K. and Spain, teams will start attempting to capitalize on the massive revenue-generating opportunities that are available in the tech space. Players could also benefit by partnering with football startups through fan engagement tools like the ones Eksab will be rolling out later this year. What do you consider the startup’s greatest achievement so far? We’ve built a platform that has processed over 6 million games, raised a seed investment, and made it to the top of the Google Play Store, using only a 2 person team. We’re very proud of how lean we’ve been able to keep our operations. How did you attract investors and what advice would you give to startups about attracting investments? My advice to startups looking to raise their first round is to develop persistence. Most people will say no. Try to find out why and then move on. Another important advice is to highlight your key numbers. Investors hear dozens of pitches every week, make sure you shine a light on your top metrics. Numbers are usually louder than words.